You can give precedence to scale and grow your business via implementing a CRM software. You could be a small business or a large corporate, manual record keeping turns into an avoidable annoyance pretty quickly!

Using a customized automation CRM brings your business on a rapid growth trajectory – research shows sales reps that work at companies using mobile CRM software reached 65% of their sales quotas, compared to 22% at companies that don’t use mobile CRM software.

Extend an unassailable competitive advantage over your business rivals with Open Mind’s judiciously customized CRM solutions that are tailored to fit your company’s specific requirements.

Benefits of choosing a customized CRM over an off-the-shelf solution

Should your business fit a CRM or should the CRM fit your business? That’s the basic question you need to consider before investing in an automated CRM. The 5 major advantages that you can consider are:

  • Custom Data Model. Every business has its own unique processes, workflows, and data requirements. With a customized CRM, you have the flexibility to design and implement a system that aligns perfectly with your specific needs. Off-the-shelf solutions, on the other hand, are built to cater to a broader audience and may not address all your specific requirements.
  • Distinctive Workflows. Avoid revealing your customer acquisition and customer support secrets to a mass-produced CRM.
  • Enhanced Efficiency and Productivity: Customizing your CRM enables you to streamline and automate your unique business processes. By integrating with existing systems and aligning with your workflow, you can eliminate manual tasks, reduce duplication of efforts, and improve overall efficiency. Off-the-shelf CRMs may require you to adapt your processes to fit the software, leading to potential inefficiencies.
  • Scalability and Growth: As your business grows and evolves, your CRM needs are likely to change. A customized CRM can be easily scaled and adapted to accommodate your expanding business operations. You can add new features, integrate with other software systems, and customize functionalities as your requirements evolve. Off-the-shelf solutions may have limitations in terms of scalability and might not fully support your future growth plans.
  • Data Security and Privacy: Customized CRMs provide you with greater control over the security and privacy of your customer data. You can implement robust security measures and ensure compliance with relevant regulations specific to your industry. Off-the-shelf solutions might have standardized security measures that may not fully align with your organization’s specific requirements.
  • Intuitive interface for stress-free use. Understandably when you have far less features than any off-the-shelf solution, your interface will look remarkably clutter-free and easy to use!
  • Competitive Advantage: A customized CRM can give you a competitive edge by enabling you to differentiate yourself from competitors. By tailoring the system to meet your unique business needs, you can provide personalized experiences to your customers, foster stronger relationships, and deliver superior service. Off-the-shelf solutions often provide similar features to your competitors and may not offer the same level of differentiation.
  • Mind-blowing Analytics. Again, will you let a mass CRM define what reports are more essential than others? Our customized CRM lets you decide on analytics that are most important for your business, based on our penetrating discussions with your sales team.
  • Total Cost of Ownership: While customized CRMs can require a higher upfront investment compared to off-the-shelf solutions, they can offer long-term cost savings. With a customized CRM, you avoid paying for unnecessary features or licenses that you won’t use. Additionally, you can minimize ongoing costs associated with training, support, and maintenance since the system is built specifically for your organization.

Outperform your competition by making impactful decisions based on an improved visibility of the customer journey with a customized automation CRM from Open Mind.

It’s important to note that customizing a CRM requires working with a skilled development team. Consider your budget, timeline, and long-term goals for the best approach for your CRM implementation. We are available to answer any questions you may have.

We’re just a phone call away (9811331600) to get things moving!